OpenX B2B Case Studies & Customer Successes

OpenX is a global leader in digital and mobile advertising technology. OpenX's vision is to unleash the full economic potential of digital media companies. OpenX's unified monetization platform combines an ad server and a real-time bidding ad exchange to deliver the highest revenue across every digitally connected screen. OpenX Technologies, Inc., a wholly owned subsidiary of OpenX Software Ltd., is based in Los Angeles and is backed by leading investors including Accel Partners, Index Ventures, SAP Ventures, and Samsung Venture Investment Corporation.

Case Studies

Showing 15 OpenX Customer Success Stories

Amobee achieves curated premium inventory and improved viewability with OpenX

Amobee

Brian Higgins

Sr. Manager, Business Development

CarGurus achieves 160% increase in Private Marketplace revenue with OpenX SSP and Bidder

CarGurus

Ben Harman

Director of Advertising Operations

Condé Nast achieves 50%+ revenue increase with OpenX Ad Exchange

Condé Nast

Malcolm Attwells

Digital Commercial Director

Intermarkets achieves 20% revenue lift and improved user experience with OpenX

Intermarkets

Stephanie Snow

VP of Ad Operations

JustPremium achieves 70% faster ad load times and 12% revenue growth with OpenX

JustPremium

Walter Aerts

VP Business Development

KG Media achieves 49% revenue growth with OpenX and Prebid.js

KG Media

Kautsar Ikrami

Digital Ad Ops & Programmatic

Kiplinger achieves 3X spend growth with OpenX Private Marketplaces

Kiplinger

Mike Roche

Advertising Operations Manager

Liftoff achieves a 6x higher win rate and improved post-install campaign performance with OpenX's opt-in video signal

Liftoff

Phil Crosby

Co-founder and Chief Product Officer

M&C Saatchi Mobile achieves 80% more conversions and 32% lower CPA with OpenX programmatic mobile buying

M&C Saatchi

MediaMath achieves incremental reach to high-value users with OpenX Bidder

MediaMath

Philly.com achieves 200% CPM lift and programmatic revenue growth with OpenX Bidder

Philly.com

Martin Calhoun

Director, Digital Advertising Operations and Yield Management

Purch achieves 400% increase in OpenX-procured monthly revenue with OpenX Bidder

Purch

Marc Ropelato

Director of Programmatic Revenue

Under Armour achieves higher mobile ad revenue across its fitness apps with OpenX Ad Exchange

Under Armour

Steve Gendreau

AdOps Manager

Venatus Media achieves 25% programmatic revenue lift with OpenX Private Marketplace

Venatus Media

Dan Jones

Head of Demand

VICE unlocks premium video spend and 5X advertiser investment with OpenX Programmatic Guaranteed Deals

VICE

Alex Magee

Programmatic & Ad Platforms Manager

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