OpenX B2B Case Studies & Customer Successes

OpenX is a global leader in digital and mobile advertising technology. OpenX's vision is to unleash the full economic potential of digital media companies. OpenX's unified monetization platform combines an ad server and a real-time bidding ad exchange to deliver the highest revenue across every digitally connected screen. OpenX Technologies, Inc., a wholly owned subsidiary of OpenX Software Ltd., is based in Los Angeles and is backed by leading investors including Accel Partners, Index Ventures, SAP Ventures, and Samsung Venture Investment Corporation.

Case Studies

Showing 15 OpenX Customer Success Stories

How Amobee and OpenX curate premium inventory for buyers

Amobee

Brian Higgins

Sr. Manager, Business Development

How CarGurus Scaled Their Private Marketplace Deals for a 160% Revenue Increase

CarGurus

Ben Harman

Director of Advertising Operations

Maximising Revenue Using OpenX Technology

Condé Nast

Malcolm Attwells

Digital Commercial Director

How Intermarkets Improved User Experience and Lifted Revenue by 20%

Intermarkets

Stephanie Snow

VP of Ad Operations

How JustPremium scaled their Rich Media marketplace using OpenX PMP

JustPremium

Walter Aerts

VP Business Development

Maximizing Revenue with the Power of Prebid.JS

KG Media

Kautsar Ikrami

Digital Ad Ops & Programmatic

How Kiplinger Increased Spend 3X Through Private Marketplace Deals

Kiplinger

Mike Roche

Advertising Operations Manager

How Liftoff Optimizes Post-Install Campaign Performance with Opt-in Video in Mobile App

Liftoff

Phil Crosby

Co-founder and Chief Product Officer

How M&C Saatchi Mobile used programmatic mobile buying to improve multi-device campaign performance

M&C Saatchi

MediaMath - Customer Case Study

MediaMath

How OpenX Bidder became Philly.com’s “2nd best salesperson”

Philly.com

Martin Calhoun

Director, Digital Advertising Operations and Yield Management

Purch Lifts Monthly Revenue with OpenX Bidder

Purch

Marc Ropelato

Director of Programmatic Revenue

Under Armour Leverages the Strength of OpenX’s Ad Exchange to Drive Revenue for Their Fitness Apps

Under Armour

Steve Gendreau

AdOps Manager

How Venatus Media Lifted Revenue on High-Impact Formats through OpenX PMP

Venatus Media

Dan Jones

Head of Demand

VICE Uses OpenX Programmatic Guaranteed Deals to Unlock Premium Video Spend

VICE

Alex Magee

Programmatic & Ad Platforms Manager

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