CreativeX

CreativeX, formerly known as Picasso Labs, powers creative excellence for the world’s most loved brands. By analyzing creative at scale, their technology aims to advance creative expression through the clarity of data. Used globally by Fortune 500 brands like Unilever, Mondelez, Heineken, ABI, Google, and more, CreativeX measures and improves creative efficiency, consistency, and effectiveness across all their creative content worldwide.

Case Studies

Showing 5 CreativeX Customer Success Stories

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How Barilla tapped into creative data to transform their marketing measurement

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How Bayer drove effectiveness through the Creative Quality Score

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How Heineken drove 50% in brand uplift

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How Mondelēz doubled their creative quality worldwide

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How Nestlé drove 66% return on ad spend on Meta

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