Zefr B2B Case Studies & Customer Successes

Zefr is the leading data and technology company that enables responsible marketing for brands, agencies and platforms. The company leverages a patented AI and machine learning engine, called Cognition AI, to offer brands and agencies more accurate and transparent activation and measurement solutions on scaled video platforms.

Featured Companies

Zefr B2B Case Studies & Customer Successes

Case Studies

Adidas achieves brand-safe, brand-suitable TikTok reach with Zefr

CMI Media Group helps a major pharmaceutical brand improve Meta brand suitability with Zefr

a creative software brand boosts product awareness with Zefr

Kraft Heinz achieves 47% more effective reach and 1.9M+ video optimizations with Zefr Suitability

a major auto brand achieves 4x engagement lift and 80% over-delivery in earned views with Zefr

In a Head-to-Head Test with other Approaches, Zefr Enabled the Most Accurate Brand Suitability & Effective Brand Lift

Multinational Retailer Marks & Spencer Achieves Brand Suitability at Scale for Holiday Charity Campaign

Marks & Spencer achieves brand suitability at scale with Zefr

Mazda boosts awareness and search lift with Zefr

McCain Foods achieves full-funnel brand lift and +9% incremental sales with Zefr

Movistar Telefónica Hispam achieves lower CPMs and improved brand suitability with Zefr

Rexona Delivers an Impactful Message within a Brand-Safe Environment with Zefr Measurement

Rexona achieves brand-safe TikTok reach and awareness with Zefr

Waitrose improves Meta ASC performance and acquires new shoppers with Zefr

Featured Companies

4ALLPORTAL

Anthology

Brand Knew