Zappi B2B Case Studies & Customer Successes

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Zappi built a platform that helps brands run consumer testing through all stages of advertising and innovation development. Their technology gives you easy access to better research methodologies so you can test more, learn more, and ultimately make better decisions about the ads and innovation you take to market. They work with some of the biggest brands in the world to curate methodologies that are grounded in today’s modern world and directly answer the specific questions you have.

Case Studies

Showing 11 Zappi Customer Success Stories

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Cheetos achieves an award-winning Super Bowl ad and Cannes Lions Grand Prix win with Zappi Amplify TV

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Haleon achieves in‑flight brand impact measurement and rapid campaign optimization with Zappi

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Mars Petcare achieves rapid, human-centric early concept validation with Zappi ScreenIt

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McDonald's achieves rapid, consistent test-and-learn innovation with Zappi

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McDonald's identifies two winning McFlurry flavors and prioritizes concepts early with Zappi

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PepsiCo achieves a blockbuster holiday ad with Zappi Amplify TV

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PepsiCo achieves seven winning snack innovations 60% faster with Zappi's Prioritize It

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Reckitt achieves streamlined, enterprise-wide insights and 10-hour turnaround with Zappi

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Vodafone Smart Tech achieves standout digital awareness, engagement and actionable insights with Zappi

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Walkers achieves blockbuster Wotsits Giants launch and 45% brand growth with Zappi's Prioritize It

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Wendy's achieves rapid research scaling and fast insights with Zappi Consulting

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