Google Tag Manager B2B Case Studies & Customer Successes

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Google Tag Manager keeps track of a set of tags and tag-firing triggers that define when those tags should be made available on your site. When a user visits the site, the most up-to-date tag configuration is sent over to the end-user’s browser with instructions for which tags should fire.

Case Studies

Showing 8 Google Tag Manager Customer Success Stories

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Airbnb achieves 90% vendor data collection and cuts tag deployment from days to hours with Google Tag Manager

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Dafiti achieves 25% faster site speed and operational efficiencies with Google Tag Manager

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GoPro achieves rapid tag deployment and marketing agility with Google Tag Manager 360

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InsureandGo triples measurable customer touchpoints and speeds testing with Google Tag Manager

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Jobs2Careers achieves 2x conversion growth and streamlined workflows with Google Tag Manager

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Magazine Luiza achieves 30% AdWords ROI lift and 8% faster site speed with Google Tag Manager

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Rail Europe achieves 20% faster page loads and rapid tag deployment with Google Tag Manager

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Smarter Travel Media achieves faster tag deployment and reduced developer burden with Google Tag Manager

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