Second To None is a leading, independent customer experience research firm. The company empowers customer-centric companies to deliver consistent, intentional and authentic consumer experiences. Second To None adeptly designs and manages mystery shopping, compliance and voice of customer solutions, unifying real-time reporting and analytics into role-specific insights. Second To None's work is grounded in strategic relevance, program integrity and actionability. They serve leading brands across the U.S. and Canada within the retail, restaurant, healthcare, financial services, healthcare, education and government sectors.

Case Studies

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Second To None Adds Plum Voice Technology to VoC portfolio to Increase Reliability and Gain Competitive Advantage

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