ROI for a Customer Relationship Management Initiative at GST
Kellogg School of Management
Mark Jeffery
Professor
Kellogg School of Management
Case Studies
Showing 4 Kellogg School of Management Customer Success Stories
Empowering Future Business Leaders with Data Science
Kellogg School of Management
Florian Zettelmeyer
Nancy L. Ertle Professor of Marketing and Director
New executive online course to give business leaders the keys to drive more effective AI strategy
Kellogg School of Management
Mohanbir Sawhney
Director of the Center for Research in Technology and Innovation
Inspiring Growth Through Brand Strategy
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