Case Study: DocuSign achieves scalable global subscription management and flexible pricing with Zuora

DocuSign - Customer Case Study

DocuSign, the pioneer in eSignature and Digital Transaction Management used by more than 300,000 companies and 200 million users worldwide, needed a billing platform that could scale with its rapidly growing global customer base, expanding product portfolio (from freemium trials to enterprise contracts), and frequent acquisitions—capabilities its proprietary billing system could no longer support.

Zuora provided an enterprise subscription management platform with seamless Salesforce integration and modern payment options (including GoCardless), consolidating billing and revenue data and enabling flexible pricing, new offers, and faster onboarding of acquired services. The outcome was smooth, scalable subscription and billing operations, unified reporting on monthly accounts, retention and growth, and improved ability to launch customer‑focused programs across industries.

DocuSign

Eric Johnson

Chief Information Officer