Case Study: Twilio achieves 90% employee survey response and data-driven HR decisions with Qualtrics

Twilio - Customer Case Study

Twilio, the San Francisco–based cloud communications company that lets developers add voice, SMS and IP telephony to apps, was committed to creating great experiences for employees, customers and candidates. They wanted a more systematic, data-driven approach to feedback because existing tools like SurveyMonkey couldn’t produce the branded, visually engaging surveys they needed.

Twilio implemented Qualtrics Research Suite to run engaging employee surveys, capture real-time feedback from about 1,000 interview candidates, collect 90-day new-hire input and automate biannual performance reviews. The platform gave executives real-time insights, increased research volume tenfold, standardized research on a single enterprise tool, achieved a 90% employee survey response rate and led to policy changes such as unlimited time off.

Twilio

Sandy O’Gorman

VP of Human Resource