Optable

Optable is an identity management & data collaboration platform designed for the advertising ecosystem in the age of privacy. Optable makes it easy for media owners, publishers, and platforms to harness the power of their first-party data by building a comprehensive identity strategy, enriching their audiences with leading data sets, and activating audiences through purpose-built integrations. Optable simplifies difficult data management challenges so that customers can build identity graphs quickly, reduce their overall technology costs, and grow revenue through multiple monetization strategies.

Case Studies

Showing 4 Optable Customer Success Stories

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How La Presse uses Optable to help its advertising business compete with big tech

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Key Insights Into the Québecor's Data Collaboration Strategy

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How The Globe and Mail Tripled Reach with Data Collaboration in VIA Rail Ad Campaign. Part 2

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A Dive into The Globe and Mail’s Data Collaboration Strategy & Tactics

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