Case Study: American Airlines strengthens employee recognition and connection with O.C. Tanner

American Airlines drives 423,000 recognitions with O.C. Tanner

American Airlines, a global airline with 100,000 employees, sought to expand and unify its employee recognition programs to better connect and empower its team members. They needed a more accessible system to understand and increase recognition across the organization and partnered with vendor O.C. Tanner to develop an improved platform.

O.C. Tanner's solution, the Nonstop Thanks platform, provided an easy-to-use system for peer and leader recognition, which proved critical during the pandemic for maintaining employee connection. The results were significant, with 78% of employees logging in to give over 423,000 recognitions, equating to 4,700 recognition moments per day. The program strengthened team relationships and was instrumental in unifying employees through a period of uncertainty.

American Airlines