Case Study: Rakuten achieves faster development and greater collaboration with Jira Software

Japan's Biggest Marketplace, Rakuten Speeds Development With Atlassian

Rakuten, Japan’s largest online marketplace with a growing global workforce of over 12,000 people, faced a challenge unifying development across distributed teams and remote workers. The company set a goal to standardize its entire development process with a single software suite to improve collaboration, knowledge sharing, and project transparency.

Rakuten implemented Atlassian’s suite—Jira Software Data Center for project management, Confluence for documentation and cross-team communication, and Bitbucket for Git—integrating tools so commits, issues, and documentation flow together. The result: faster development cycles, clearer visibility into source changes, improved information-sharing across technical and non-technical teams, and a shift toward more open, agile development practices.

Rakuten

Narichika Kajihara

Head of Global Development Tools