Case Study: Xactly Corporation achieves 50%+ boost in sales productivity and 10x improvement in Salesforce reporting with Hoopla

Xactly Corporation - Customer Case Study

Xactly, a provider of incentive compensation solutions for companies from startups to the Fortune 500, faced the challenge of aligning more than 50 sales reps across offices in San Jose, Denver, London and Boston while lifting overall sales performance. To unify teams and drive the right behaviors, Xactly implemented Hoopla to address visibility, motivation and consistency across their global sales organization.

Hoopla ran targeted contests tied to key metrics (add‑ons, bundling, new markets, competitive wins), tracked deal components and discounting, and highlighted who was selling value versus price. The program produced a 10x improvement in Salesforce data quality, more than a 50% increase in productivity for core sales activities, far more accurate forecasts and the elimination of unpredictable revenue spikes—“an enormous impact on our sales performance.”

Xactly Corporation