Case Study: Liquid Friday achieves higher customer satisfaction and streamlined Salesforce processes with ClickTools

Liquid Friday boosts customer satisfaction to 9.5/10 with ClickTools

Liquid Friday, a UK umbrella company, faced challenges with its manual customer satisfaction survey process. Their hybrid system required time-consuming data entry into Salesforce, which created issues with security, scalability, and user experience. To address these inefficiencies, they partnered with ClickTools to implement its cloud-based survey and feedback solution.

By integrating ClickTools with Salesforce, Liquid Friday automated its survey process and enabled one-click data mapping. This eliminated manual steps, streamlined client onboarding, and supported new market research. The implementation delivered a strong ROI and resulted in the company's highest-ever average customer satisfaction score of 9.5 out of 10, significantly boosting productivity and customer loyalty.

Liquid Friday