Case Study: Visma simplifies subscription billing and product catalog with Zuora

Visma boosts new subscribers nearly 100% with Zuora

Visma, a leading European business software supplier, faced a challenge after acquiring Raet, which was stuck on outdated legacy systems. The newly formed Visma | Raet needed to migrate to a modern cloud tech stack to support subscription-based services, simplify operations, and scale. They turned to the Zuora platform for subscription management, billing, and provisioning.

By integrating Zuora with their new Visma.net Financials stack, Visma | Raet gained a unified billing environment and critical customer insights. This allowed them to simplify their product catalog and make data-driven pricing decisions. The successful implementation has become a showcase within Visma, leading to a nearly 100% increase in new subscribers on the Zuora platform and positioning them to move more services to SaaS.

Visma

Tom van Dael

Finance and IT Director