Case Study: Schibsted doubles digital subscription revenue to NOK 1B and consolidates subscription management with Zuora

Schibsted - Customer Case Study

Schibsted, a leading Norwegian media group that operates newspapers, online marketplaces and other digital services, faced a fragmentation problem: subscription operations were spread across four different platforms, producing a disjointed customer experience and preventing the company from leveraging synergies across brands.

By consolidating subscription management onto Zuora’s platform, Schibsted unified billing, payments, dunning, customer service and revenue recognition, enabling faster launches of new services (as quickly as one month), automated accounting, and reduced churn. The company migrated 494,586 active subscribers (a 582% YoY increase) and saw digital subscription revenue grow from 500 million NOK to 1 billion NOK.

Schibsted

Carl Friberg

Product Manager of Subscriptions