Case Study: Kayo Sports achieves rapid launch and seamless subscription billing with Zuora

Kayo Sports - Customer Case Study

Kayo Sports, part of the Foxtel Group, launched in November 2018 to stream more than 50 live and on‑demand sports to any device. To support fast-moving seasonal demand and deliver a seamless consumer experience, Kayo needed a sophisticated but intuitive subscription billing system.

Zuora provided a customer‑oriented subscription billing platform that enabled Kayo to launch on time, offer two simple monthly plans (Basic and Premium), and rapidly iterate pricing and packaging. The result was quick time‑to‑market, scalable reliability, overwhelmingly positive reviews, and confidence in ongoing subscriber growth.

Kayo Sports

Adam King

Chief Data and Audience, Commerce Operations Officer