Case Study: Sharp Business Systems accelerates smarter selling and customer growth with ZoomInfo Copilot

Sharp Business Systems expands accounts and accelerates sales with ZoomInfo Copilot

Sharp Business Systems, the B2B technology services division of Sharp, faced the challenge of modernizing its outdated sales processes that relied on heavy in-person outreach. To keep its competitive edge as its offerings expanded, the company needed a new strategy and turned to ZoomInfo for a solution powered by its data and AI.

The solution was the implementation of ZoomInfo's AI-powered Copilot. This provided reps with account-fit scores, real-time intent signals, and targeted messaging, which allowed them to move with precision. As a result, ZoomInfo helped Sharp significantly expand a large number of accounts, deepen customer relationships, and accelerate new prospecting, with high-performing sales reps being heavy users of the platform.

Sharp Business Systems