ZoomInfo
154 Case Studies
A ZoomInfo Case Study
SambaSafety, a risk-management software provider for organizations with commercial and non-commercial drivers, was struggling to build its customer base because its sales team lacked accurate contact and account data—particularly for mid-market companies—and had difficulty identifying and engaging the right prospects.
By implementing ZoomInfo and integrating it with Salesforce, SambaSafety’s reps could target territories and personas with a few clicks, prospect more efficiently and confidently, and generate more opportunities. ZoomInfo became their primary source for complete, reliable contact and account data, driving repeated success across the sales workflow.
Lindsay Davis
Sales Enablement Specialist