Case Study: Saddle Creek Logistics Services achieves faster prospecting and cleaner B2B data with ZoomInfo

Saddle Creek Logistics Services - Customer Case Study

Saddle Creek Logistics Services, a logistics provider focused on omni‑channel solutions for manufacturers, retailers and e‑commerce, faced stalled account‑based selling because of poor data quality and weak Salesforce integration. The sales team couldn’t reliably segment target industries or reach the right contacts and email addresses, which hindered outreach and follow‑up.

After switching to ZoomInfo’s B2B contact platform, Saddle Creek was able to match event and conference lists to targeted industries, streamline prospecting and integrate clean data into Salesforce. Training through ZoomInfo University turned reps into power users, improving workflow and weekly sales outreach and helping the team forge more meaningful connections.

Saddle Creek Logistics Services

Nelson Colon

Sales and Marketing Representative