ZoomInfo
154 Case Studies
A ZoomInfo Case Study
Ryder, a logistics company expanding its freight brokerage business, faced a challenge modernizing its sales process and reducing time spent on manual prospect research and contact verification. To support a shift toward digital selling, Ryder ran a pilot to evaluate sales intelligence vendors and improve the quality and quantity of its prospecting data, using ZoomInfo’s logistics industry data and Sales platform.
ZoomInfo helped Ryder consolidate point solutions, streamline prospecting with Engage automation, and give reps better tools to connect with decision makers and scale outreach. With ZoomInfo, Ryder reported a 25% increase in net new logos, nearly 35% lower cost versus multiple piecemeal solutions, and a jump from outside the top 100 to 64th in freight brokerage rankings.
Dave Stone
Senior Director of Freight Brokerage