Case Study: PFL achieves faster, streamlined prospecting with ZoomInfo

PFL - Customer Case Study

PFL, a marketing-technology firm that offers sales enablement, marketing automation, and fulfillment services, needed accurate, complete, and up-to-date account and contact data to hit sales targets and enable its team to connect with prospects and drive meaningful conversations.

After a free trial of ZoomInfo, PFL adopted the platform for its best-in-market data, integrations, and the ReachOut Chrome extension. The result was faster prospect identification and outreach, a streamlined tech stack following ZoomInfo’s Datanyze acquisition, increased sales productivity, and responsive customer support—making ZoomInfo an indispensable tool for the team.

PFL

Nadia Grabiner

Strategic Business Development Executive