Case Study: Nerdio unifies GTM data and boosts seller context with ZoomInfo

Nerdio unifies GTM data in 2 months with ZoomInfo

Nerdio, an IT software platform for managing Microsoft cloud technologies, faced a challenge with its go-to-market data being siloed across different systems. This prevented its sales and marketing teams from having a unified view of account intelligence, causing sellers and SDRs to waste significant time on research. The company partnered with ZoomInfo and its GTM Studio product to solve this data fragmentation issue.

The solution from ZoomInfo unified conversation intelligence, intent signals, and other data into a single platform, automatically delivering curated account briefs to the sales team. This provided reps with crucial context before calls, drastically reducing research time and improving collaboration between marketing and sales. For marketing, ZoomInfo's platform earned the operations team a more strategic role in pipeline growth and target list determination.

Nerdio