Case Study: Zoom achieves 300% revenue growth and 90% sales adoption with ZoomInfo

How one customer’s increase in usage contributes to significant revenue growth

Zoom, the leader in modern enterprise video communications, needed a way to penetrate target accounts more deeply and identify the real decision-makers behind inbound leads. The sales team’s challenge was finding who to contact, where they sat in the organization, and how to build pipeline and close deals efficiently.

ZoomInfo’s deep, granular data and intelligence (including technology insights, Scoops, and real‑time Alerts) was adopted across segments and trained for specific prospecting motions. Within the first year Zoom increased ZoomInfo licenses by 1,050% and saw revenue grow 300%; since adoption licenses have grown 5,900% and 90% of the sales organization now relies on the platform.

Zoom

Rich Adams

Manager of Sales Tools Strategy