Case Study: Hotel Engine increases demo bookings 3x and sales productivity 5x with ZoomInfo

Hotel Engine boosts demo bookings 3x with ZoomInfo

Hotel Engine, a provider of hotel booking solutions for business travel, faced a significant challenge with poor data management. Their database was plagued by incomplete and inaccurate contact information, which created holes in their sales process and hindered productivity. To address this, they turned to the vendor ZoomInfo.

By implementing ZoomInfo's Enrich solution, Hotel Engine was able to fill the gaps in their database and gain deeper insights into their target accounts. This allowed them to replace another tool and streamline their prospecting efforts. The results were substantial, with ZoomInfo enabling a 5x increase in sales productivity and helping the sales team triple the number of demos they booked.

Hotel Engine