Case Study: Geopointe achieves 2x more daily calls and 75% more new leads with ZoomInfo

Geopointe - Customer Case Study

Geopointe, a geo-location app on the Salesforce AppExchange, was hampered by incomplete contact data: sales reps spent too much time finding the right contacts and direct phone numbers, and marketing lacked reliable information for targeted campaigns. After evaluating more than 10 solutions, the company chose ZoomInfo for its breadth of accounts and high coverage of direct dials.

Using ZoomInfo’s more complete, up-to-date data, Geopointe doubled the number of calls reps make each day, reached 75% more new leads daily, and cut its de‑duping/database management process by 50%. The tool’s ease of use also sped onboarding, empowered account-based marketing and nurture campaigns, and significantly improved sales and marketing efficiency.

Geopointe

Will Dhanasunthorn

Head of Sales Development