Case Study: Esusu decreases sales cycle length by 33% with ZoomInfo

Esusu - Customer Case Study

Esusu, a fintech company founded in 2018, helps renters build financial identity through an all-in-one rent reporting platform for renters and property owners. As the company scaled and prepared to grow revenue, it needed a better way to identify new prospects, enrich incomplete conference attendee lists, and reach decision-makers in the real estate industry. Esusu chose ZoomInfo and its Sales solution to improve outbound prospecting and marketing efficiency.

With ZoomInfo, Esusu gained access to enriched contact data and actionable insights that helped its team quickly turn trade show lists into usable leads and connect with the right buyers faster. The results were significant: Esusu secured a 6-figure customer shortly after starting, improved its outreach efforts, and reduced its average sales cycle length by 33% in the first year using ZoomInfo.

Esusu

Andy Linder

Director of Sales