ZoomInfo
189 Case Studies
A ZoomInfo Case Study
Box, a leading enterprise content platform, faced a challenge where its demand generation team and outbound sales managers were spending excessive hours manually researching organizational changes and compiling data. This tedious process, which included uploading account lists one-by-one into Salesforce, wasted valuable selling time and caused them to miss numerous potential leads. They turned to ZoomInfo for a solution using its market data intelligence.
With ZoomInfo, Box implemented features like Org Charts and Alerts to gain instant, clear visibility into target accounts. This eliminated hours of daily manual work and allowed for bulk uploading and sophisticated segmentation of account lists. The solution saved its team an estimated 2.5 hours per day, enabling them to complete dozens more discovery calls each week. This led to a significant increase in new opportunities and recurring revenue for Box.