Case Study: Brandlive generates 18,000 leads in 6 months with ZoomInfo

$1 million+ in revenue from Custom Intent and Workflows in 6 months

Brandlive, a virtual events company, faced a surge of inbound demand during the pandemic and needed to rapidly scale its sales and marketing efforts to keep up. As its team grew and the market shifted, Brandlive turned to ZoomInfo to build a stronger outbound strategy and find high-intent prospects at the right time.

Using ZoomInfo’s Custom Intent data and Workflows, Brandlive identified in-market accounts, automated outreach, and aligned sales and marketing around the same targets. With ZoomInfo, Brandlive generated more than 18,000 leads in six months, created multiple millions in pipeline, and closed $1.05 million in revenue directly from ZoomInfo Intent leads.

Brandlive

Sam Kolbert-Hyle

President & Chief Executive Officer