Case Study: Groupon achieves scalable, unified video communications with Zoom Video Communications

Scalable Zoom Platform Unifies Video Communications Needs at Groupon

Groupon, a global e-commerce marketplace with over 6,000 employees across 20 offices, needed a scalable, reliable video platform to support its video-first culture—about 3 million minutes of conferencing monthly with 96% of meetings using video. Prior to Zoom, employees used a mix of tools and often spent five to ten minutes at the start of meetings troubleshooting technology.

Groupon transitioned seamlessly to Zoom, integrating roughly 275 SIP/H.323 conference rooms via Conference Room Connector and deploying about 100 Zoom Rooms, plus broad mobile adoption. Consolidating digital signage, scheduling, and meetings on one platform improved manageability and support, enabled large, highly interactive meetings, and let users join quickly and reliably with a single click.

Groupon

Keith Blue

Manager, Multimedia Services