Case Study: Carsome streamlines car buying and selling with Zoho CRM

Zoho CRM fuels Carsome to provide a seamless car buying and selling experience

Carsome, Southeast Asia's largest integrated automotive ecommerce platform, faced a challenge with fragmented systems and inefficient collaboration. Their teams relied on multiple standalone applications and scattered Excel sheets, which hindered productivity and the customer experience. This led them to seek a unified solution, and they ultimately chose Zoho CRM and Zoho Desk from the vendor Zoho to streamline operations.

The solution implemented by Zoho, with help from partner Aplikasi, involved integrating a suite of applications including Zoho CRM Plus, SalesIQ, and Zoho Analytics. This provided a centralized platform to manage all customer interactions, automate lead generation from websites and WhatsApp, and track key performance metrics. The results were significant, with Zoho helping Carsome save between 75 to 100 man-hours per week and approximately 13-14 hours per agent each month through automation and streamlined processes.

Carsome

Mansour Safarzadeh

Regional Project Manager