Case Study: SHARC Energy boosts sales efficiency with Zoho CRM

Wastewater energy company achieves digital transformation and a boost in sales by leveraging Zoho CRM

SHARC Energy, a Canadian clean technology manufacturer, faced challenges with inefficient and disconnected business systems, relying on MS Excel and Outlook. This created "islands of data" that hindered sales and marketing operations, making it difficult to scale. Seeking a long-term solution for digital transformation, they turned to Zoho CRM.

By implementing Zoho CRM with the help of partner Spikra, SHARC consolidated its processes, automating lead capture from its website and other sources. The solution utilized features like Blueprint for process management and integrated with other Zoho apps like Analytics for valuable insights. This resulted in a steady increase in system adoption, a noticeable boost in sales leads, and greater operational efficiency, providing the company with a competitive advantage.

SHARC Energy

Mike Tanyi

Director of Marketing & IT