Zoho CRM
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Case Study: Electric Mirror boosts efficiency and productivity with Zoho CRM Plus
A Zoho CRM Case Study
US-based manufacturer replaces Salesforce with Zoho CRM Plus and says they will never go back
Electric Mirror, a US-based manufacturer of high-tech mirrors, faced significant challenges with their previous CRM, Salesforce. Issues included high costs, inflexible billing, and poor customer support, which hindered their sales and marketing teams. Needing a new solution within a strict 90-day timeline, they turned to Zoho CRM Plus.
By implementing Zoho CRM Plus, Electric Mirror achieved a seamless transition and deep customization for their unique workflows. The solution from Zoho delivered substantial results, including a 20% increase in efficiency and a 10-15% reduction in time spent on inter-departmental communication. Most significantly, the company slashed its annual CRM expenses by two-thirds, saving $80,000.
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Electric Mirror
Robert Hernandez
Vice President of Sales Operations