Case Study: Aste33 achieves 20% revenue growth with Zoho CRM

A Zoho CRM Case Study

Preview of the Aste33 Case Study

Italian auction house Aste33 leverages Zoho CRM to increase revenue by 20%

Aste33, an Italian auction house, faced the challenge of digitizing its complex business processes and replacing legacy systems. They required a powerful solution to integrate their website and administrative systems, manage customer contacts efficiently, and streamline their entire sales process to handle the fast-paced auction environment. To meet this need, they chose to implement Zoho CRM along with other applications from the Zoho One suite.

With the help of Zoho Advanced Partner Cloudnova, Zoho implemented an integrated system using Zoho CRM, Survey, SalesIQ, and Campaigns. This solution automated lead capture from their website, managed communications, and streamlined the sales process from initial contact to post-auction service. As a result of implementing Zoho CRM, Aste33 achieved a 20% increase in revenue and gained a system capable of supporting their future expansion.


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Aste33

Andrea Massarotto

Founding Board Member


Zoho CRM

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