Case Study: 24 Hours Group achieves 70% efficiency gain with Zoho CRM

A Zoho CRM Case Study

Preview of the 24 Hours Group Case Study

How 24 Hours Group achieved a 70% increase in business efficiency with Zoho CRM

24 Hours Group, a U.S.-based roadside assistance conglomerate, faced challenges due to operating with over five disconnected software systems. This fragmentation created operational inefficiencies and prevented a unified view of their data, hindering their ability to adapt to a rapidly evolving market. To support their growth, they turned to Zoho CRM for a robust, state-of-the-art, and customizable solution to centralize their operations.

By implementing a highly customized Zoho CRM system, 24 Hours Group streamlined its entire roadside assistance process from lead capture to job completion. The solution utilized Zoho's Canvas for a tailored UI, integrated with telephony systems for lead capture, and employed extensive analytics and dashboards. This consolidation and automation resulted in a dramatic 70% increase in business efficiency and provided a secure, transparent platform that unified the company's numerous business entities.


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24 Hours Group

Ruben Gorjian

Chief Marketing Officer


Zoho CRM

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