Case Study: Urban Element improves internal communication and customer engagement with Zoho CRM

Digital marketing company drives better customer engagement with Zoho CRM

Urban Element, a digital marketing agency, faced challenges manually managing a large pipeline of projects and client communication through spreadsheets. Their previous system caused confusion with overlapping communications and made it difficult to track campaign ROI and keep client data secure. They turned to Zoho CRM and the Zoho One suite for a cost-effective, customizable solution to streamline these processes.

By implementing Zoho CRM, Zoho Cliq, and Zoho PageSense, the agency achieved clear internal and external communication, better insight into deal stages, and effective tracking of paid promotions. The solution from Zoho enabled Urban Element to decrease campaign bounce rates, save time by avoiding duplicated effort, and work more systematically in a high-pressure environment, all while ensuring data safety with Zoho Vault.

Urban Element

Natasha Ellard

Co-Owner and Managing Director