Case Study: CPS Media achieves more organized customer engagement with Zoho CRM

CPS Media boosts customer engagement with Zoho CRM

CPS Media, a Quebec-based advertising agency, sought to eliminate departmental silos and gain a unified view of its business operations. The company was using a variety of disparate tools that hindered transparency and integration, prompting them to search for a comprehensive solution, which they found with Zoho CRM.

By implementing the Zoho One suite, Zoho provided a cohesive platform that integrated all of CPS Media's tools into a single, intuitive system. The sales team found Zoho CRM much easier to use than their previous system, which streamlined their follow-up process, enhanced customer engagement, and provided the desired 360-degree business overview.

CPS Media

Roselyne Thibault

VP Finance