Zoho CRM
119 Case Studies
A Zoho CRM Case Study
ATM2Go, a franchised ATM services business with 17 franchisees, was struggling with spreadsheets and multiple standalone CRMs to manage fleet administration, event management, franchise records, contracts and communications. They needed a single, easy-to-use subscription system that all franchisees could access — and selected Zoho CRM as the vendor/product to address these needs.
Working with IWT Consulting to customise Zoho CRM, ATM2Go implemented new modules, workflows and permissions so all machine, event and franchise data syncs in one app (desktop and mobile), with automated contract reminders, reporting and calendar links. The Zoho CRM solution was live in two months, cut double-handling and manual data entry, reduced human error, improved visibility across the business and is projected to save $25,000–$30,000 in the first year.