Case Study: Yash Solutions (customer) achieves rapid campaign readiness and sales pipeline growth with ZINFI Technologies (solution provider)

ZINFI Helps Yash Solutions Using the Red Hat Partner Marketing Center

Yash Solutions, a Georgia-based systems integrator and Red Hat Business and ISV Partner, needed a faster, more effective way to run targeted email campaigns and get up to speed on Red Hat product marketing through the Red Hat Partner Marketing Center. To address onboarding challenges, content overload and the need to match customer requests to the right Red Hat solutions, Yash engaged ZINFI Technologies, which powers the Red Hat portal and offers a partner marketing concierge service.

ZINFI Technologies delivered the Red Hat Partner Marketing Center platform plus hands-on concierge support to onboard Yash, set up co‑branded campaigns and train staff; within months Yash reported two sales opportunities in the pipeline and a much smoother campaign workflow. The ZINFI concierge was rated “off the charts” for timely, practical help, enabling Yash to run, adapt and follow up on targeted campaigns more efficiently and accelerate lead conversion.

Yash Solutions

Shannon D. Poole

Business Development Manager