Case Study: Converge Technologies automates email marketing campaigns with ZINFI Partner Portal

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Preview of the Converge Technologies Case Study

Converge Technologies automates campaigns with ZINFI for a 30-person team

Converge Technologies, a reseller of enterprise software in Nigeria, faced the challenge of getting noticed by prospects in a crowded digital space. Their manual, labor-intensive marketing processes made it difficult to reach the right contacts efficiently. To address this, they turned to ZINFI Technologies and implemented its partner portal to automate their campaigns.

The solution from ZINFI provided Converge with access to a wealth of co-brandable, turnkey email campaigns and automated tools for setup, execution, and tracking. As a result, customer awareness of their products increased significantly, and the team began receiving more responses from prospects. The automation also freed up resources, allowing them to do far more than was possible with traditional face-to-face or telemarketing efforts.


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