Case Study: AuDeo achieves streamlined email marketing and qualified leads, including a $10,000 sale, with ZINFI Technologies' Barco Connect! portal

AuDeo Uses ZINFI Partner Portal to Streamline Email Marketing

AuDeo, a UK meeting-room technology specialist, needed fresh, relevant content and a simpler way to reach IT decision makers with customer-story–focused email marketing. To solve that challenge it adopted the Barco Connect! partner portal powered by ZINFI Technologies to access turnkey, problem-solving campaigns and ready-to-use assets.

ZINFI Technologies delivered the Barco Connect! portal with email templates, microsites and concierge support, making list uploads and campaign launches quick and easy. The initiative generated several qualified leads and resulted in the sale of six Barco ClickShare wireless presentation systems—about $10,000 in revenue—while AuDeo says the portal exceeded expectations and continues to drive follow-up opportunities.

AuDeo

Sarah Roberts

Marketing Manager