Case Study: AuDeo streamlines email marketing and generates leads with ZINFI Partner Portal

AuDeo generates a $10,000 sale with ZINFI Technologies

AuDeo, a UK-based meeting room technology specialist, faced the challenge of generating qualified leads in a competitive market where product-focused marketing was ineffective. They needed a new way to engage IT decision-makers with content centered on solving customer problems rather than pushing specific products. Through the Barco partner program, they utilized the partner portal technology built by ZINFI Technologies to access turnkey, customer-story-focused email campaigns.

By using ZINFI's partner portal, AuDeo was able to quickly upload prospect lists and launch targeted email campaigns using provided templates and microsites. This solution generated several qualified leads almost immediately. The measurable result was a closed sale of six Barco ClickShare systems worth approximately $10,000, which far exceeded initial expectations. ZINFI Technologies provided an easy-to-use platform that allowed AuDeo to efficiently execute its problem-solving marketing strategy.

AuDeo