Zendesk
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A Zendesk Case Study
Moonfruit, the UK’s leading hosted website builder with a rapidly growing global user base and more than 3 million sites created, rebranded and discovered its legacy open‑source support system couldn’t keep up. The old system didn’t let the company share resolutions publicly, integrate with social media, forums or FAQs, or maintain the new brand look—creating extra steps for customers and limiting self‑service.
Moonfruit adopted Zendesk, using its APIs, CSS/JavaScript customizations and single sign‑on to create a fully branded support experience, migrate the knowledge base, integrate forums and connect Twitter to ticketing. Customers can now search for answers and track tickets online, tweets convert into support requests, and agents spend less time on repeat queries—delivering faster self‑service and a scalable support platform to match Moonfruit’s growth.
Wendy Tan White
founder and CMO