Case Study: Good Hair Days scales customer support with Zendesk Support

GHD scaled and optimized their customer service with Zendesk Support

GHD, the global provider of hair products, wanted to scale customer support to the enterprise level and improve customer engagement. To better follow customers’ experiences across email and social media, it chose Zendesk Support.

GHD implemented Zendesk Support and created specific views for each customer engagement channel. The company said this improved visibility, traceability, and transparency in customer service, and it was able to prioritize engagement and reduce response times in its highest priority channels.

Good Hair Days

Spencer Hudson

Global Technical Solutions Manager