Case Study: Zeel achieves greater sales visibility and streamlined outreach with Zendesk Sell

Mobile health and wellness company shapes sales strategy with Sell

Zeel, a mobile health and wellness company that provides same-day, in‑home massages across twelve cities, struggled to scale its sales operations using Highrise and Excel. Lacking centralized visibility, pipeline tracking, and out‑of‑the‑box analytics, regional teams couldn’t analyze trends or share client history effectively, so Zeel turned to Zendesk Sell and its Sell CRM to find a ready-made solution.

Zendesk Sell implemented Sell in a three‑week rollout that included data migration and process mapping, giving Zeel a customizable pipeline, unified customer views, mass emailing, email sentiment analysis, and a mobile app. The result was faster, more targeted outreach, better knowledge sharing across reps, and the insight that email campaigns outperformed their primarily cold‑calling approach—delivering clearer strategy, tighter processes, and improved sales visibility thanks to Zendesk Sell.

Zeel

Kevin Fugaro

Business Development Representative