Case Study: Mike Casey Jazz achieves greater efficiency and more bookings with Zendesk Sell

Mike Casey Jazz - Customer Case Study

Mike Casey Jazz, an up-and-coming jazz musician based in Hartford, CT, was juggling contacts, bookings and follow-ups in spreadsheets and regularly missed opportunities. To streamline his outreach and scheduling he turned to Zendesk Sell’s all-in-one sales platform/CRM to better manage venues, students, press and performance leads.

Using Zendesk Sell, Mike centralized contacts, organized them with tags and Smart Lists, used merge tags for personalized bulk emails, set tasks and reminders, and managed everything from the mobile app. Zendesk Sell’s reporting let him see what percentage of leads came from Facebook versus recommendations and measure his success rate and required outreach volume, boosting efficiency so he can take on more work and better hit his growth and revenue goals.

Mike Casey Jazz

Mike Casey Jazz

Musician