Case Study: The Works Personal Training achieves 4x membership growth with Zen Planner

The Works Personal Training - Customer Case Study

The Works Personal Training Studio, owned by Jennifer Searles and located in Manhattan, is a 2,500 sq. ft. facility focused on helping clients reach their fitness goals. The studio struggled to capture and centralize prospect and member data—lead information was often lost or scattered, forcing time-consuming follow-ups that diverted staff from training and cost the business thousands in lost revenue.

The Works implemented Zen Planner to centralize member and prospect information with a user-friendly interface and online scheduling. Within nine months membership and sales had quadrupled, Searles reclaimed about 25% of her time to focus on growth, and the studio saved roughly $84,000 a year while employees and members quickly adopted the system.

The Works Personal Training

Jennifer Searles

Owner