Case Study: Author Remake achieves more author leads and faster conversions with Zapier

How Zapier Helps Authors Reach Their Audience

Author Remake, founded by writer Alinka Rutkowska, helps new authors publish their work and find the right market. A key challenge for the business was reaching the right audience and turning interest into sign-ups for offerings like the 5-Figure Author Challenge. To do that, Author Remake used Zapier alongside Facebook Lead Ads, GetResponse, and Deadline Funnel.

Zapier automated the process of creating new GetResponse contacts from Facebook leads and triggering countdown-based follow-up emails through Deadline Funnel. This helped Author Remake keep leads engaged, add urgency, and streamline marketing operations, freeing up time to focus on supporting authors. While no exact numbers were shared, the measurable impact was a more efficient lead-to-customer workflow and less time spent chasing leads.