Case Study: Pizza to the Polls boosts voter support and scales pizza deliveries with Zapier

How we raised over $400,000 and delivered over 120,000 slices of pizza to voters

Pizza to the Polls, a non-partisan nonprofit run by members of the Zapier team, set out to reduce the pain of long voting lines but faced a logistical challenge as donations and polling-place reports surged. To keep up, the small volunteer team needed a faster way to turn website submissions into verified delivery orders while tracking everything without adding staff.

Using Zapier, Pizza to the Polls automated its workflow with webhooks, Slack, Google Sheets, and custom steps to route reports, notify volunteers, and coordinate deliveries. The result was a major scale-up: in 2018, Pizza to the Polls delivered over 10,000 pizzas, raised more than $400,000, and increased throughput from about 3 pizzas per minute to 13, all with roughly 20 volunteers.

Pizza to the Polls